Description
BAckground:UK breastfeeding rates (McAndrew et al, 2012; Rollins et al, 2016; Vitari et al 2016)
Cost to the NHS - £278 million per annum (UNICEF/Renfrew 2012)
Cost to neonatal units - £35 million in 3 years (NHS Improvement 2017)
Cost to society – behavioural/psychological challenges (Jackson 2016)
WHO/UNICEF 10 Steps to Successful Breastfeeding (1998)
UNICEF UK standards (2012)
UNICEF BFI – Educational Standards (2002)
East Midlands University BFI accreditation 2005 subsequently every 3 years
Pollard (2010) – single point assessment of student competence
“The professional’s underlying knowledge and attitudes is a predictor of breastfeeding support behaviour”
(Bernaix 2000 p203)
“The perceived neutral attitude of hospital staff was related to early cessation of breastfeeding”
(Di Girolamo et al 2003 p96)
Recommendations:
Infant feeding specific Skills training
Communication Skills training
Use of props
Facilitating/Teaching not Doing
Assessment
Updates
Workforce planning
Parent education/expectations of the service
| Period | 2017 → … |
|---|---|
| Degree of Recognition | Regional |