@article{d45eefb3570c49cf80cfb79493386198,
title = "AI-Powered Augmented Reality App Satisfies My Beauty Needs and Want",
keywords = "AI-powered tools, augmentation quality, augmented reality expertise, augmented reality immersive experience, enjoyment, interactivity",
author = "Butt, {Asad Hassan} and Hassan Ahmad and Naeem Khan and Usman Mumtaz and Asif Muzaffar",
note = "Publisher Copyright: {\textcopyright} 2024 Walter de Gruyter GmbH, Berlin/Boston 2024.",
year = "2024",
month = may,
day = "30",
doi = "10.1515/roms-2023-0018",
language = "English",
journal = "Review of Marketing Science",
issn = "1546-5616",
publisher = "De Gruyter",
}