An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises’ (SMEs) Performance in Developing Countries: A Review of the Literature

Syed Mohsin Ali Shah; Hatem El-Gohary; Javed Ghulam Hussain

doi:10.1080/10548408.2014.957372

An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises’ (SMEs) Performance in Developing Countries: A Review of the Literature

Syed Mohsin Ali Shah, Hatem El-Gohary^*, Javed Ghulam Hussain

^*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

17 Citations (SciVal)

Original language	English
Pages (from-to)	990-1022
Number of pages	33
Journal	Journal of Travel and Tourism Marketing
Volume	32
Issue number	8
DOIs	https://doi.org/10.1080/10548408.2014.957372
Publication status	Published (VoR) - 17 Nov 2015

Keywords

Market orientation
literature review
performance
tourism in developing countries
tourism small and medium-sized enterprises, SMEs

Access to Document

10.1080/10548408.2014.957372

Cite this

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title = "An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises{\textquoteright} (SMEs) Performance in Developing Countries: A Review of the Literature",

keywords = "Market orientation, literature review, performance, tourism in developing countries, tourism small and medium-sized enterprises, SMEs",

author = "Shah, {Syed Mohsin Ali} and Hatem El-Gohary and Hussain, {Javed Ghulam}",

note = "Publisher Copyright: {\textcopyright} 2015 Taylor & Francis.",

year = "2015",

month = nov,

day = "17",

doi = "10.1080/10548408.2014.957372",

language = "English",

volume = "32",

pages = "990--1022",

journal = "Journal of Travel and Tourism Marketing",

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publisher = "Taylor and Francis Group",

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An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises’ (SMEs) Performance in Developing Countries: A Review of the Literature. / Shah, Syed Mohsin Ali; El-Gohary, Hatem; Hussain, Javed Ghulam.
In: Journal of Travel and Tourism Marketing, Vol. 32, No. 8, 17.11.2015, p. 990-1022.

Research output: Contribution to journal › Article › peer-review

TY - JOUR

T1 - An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises’ (SMEs) Performance in Developing Countries

T2 - A Review of the Literature

AU - Shah, Syed Mohsin Ali

AU - El-Gohary, Hatem

AU - Hussain, Javed Ghulam

PY - 2015/11/17

Y1 - 2015/11/17

KW - Market orientation

KW - literature review

KW - performance

KW - tourism in developing countries

KW - tourism small and medium-sized enterprises, SMEs

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U2 - 10.1080/10548408.2014.957372

DO - 10.1080/10548408.2014.957372

M3 - Article

AN - SCOPUS:84945457279

SN - 1054-8408

VL - 32

SP - 990

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JO - Journal of Travel and Tourism Marketing

JF - Journal of Travel and Tourism Marketing

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An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises’ (SMEs) Performance in Developing Countries: A Review of the Literature

Keywords

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REF2021 17Z_ICS_C: Promoting Sustainable Performance (PSP) for Small and Medium-Sized Enterprises (SMEs)

Cite this

An Investigation of Market Orientation (MO) and Tourism Small and Medium-Sized Enterprises’ (SMEs) Performance in Developing Countries: A Review of the Literature

Keywords

Access to Document

Other files and links

Fingerprint

Impacts

REF2021 17Z_ICS_C: Promoting Sustainable Performance (PSP) for Small and Medium-Sized Enterprises (SMEs)

Cite this