Co-creating a sustainable regional brand from multiple sub-brands: The andaman tourism cluster of Thailand
- Siwarit Pongsakornrungsilp
- , Pimlapas Pongsakornrungsilp*
- , Theeranuch Pusaksrikit
- , Pimmada Wichasin
- , Vikas Kumar
*Corresponding author for this work
- Walailak University
- Chulalongkorn University
- Suan Dusit Rajabhat University
- University of the West of England
Research output: Contribution to journal › Article › peer-review
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