@article{b5821e329179441f95d4272094373d4e,
title = "Dimensions of brand knowledge: Turkish university students' consumption of international fashion brands",
keywords = "Brand awareness, Fashion, International marketing, Students, Turkey",
author = "Nazli Alimen and Cerit, {A. Guldem}",
year = "2010",
month = jul,
day = "27",
doi = "10.1108/17410391011061807",
language = "English",
volume = "23",
pages = "538--558",
journal = "Journal of Enterprise Information Management",
issn = "1741-0398",
publisher = "Emerald Publishing",
number = "4",
}