Effective communication for water resilient communities: A conceptual framework

Mohammad Fahmi Abu Bakar; Wenyan Wu; David Proverbs; Eirini Mavritsaki

doi:10.3390/w13202880

Effective communication for water resilient communities: A conceptual framework

Mohammad Fahmi Abu Bakar^*, Wenyan Wu, David Proverbs, Eirini Mavritsaki

^*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

10 Citations (SciVal)

Original language	English
Article number	2880
Journal	Water (Switzerland)
Volume	13
Issue number	20
DOIs	https://doi.org/10.3390/w13202880
Publication status	Published (VoR) - 1 Oct 2021

Funding

This research is partoay funded by Birmingham City University.

Keywords

Effective communication
Elaboration likelihood model
Emotional marketing
Marketing communication
Social media communication
Theory of planned behaviour
Water conservation campaigns
Water-resilient communities

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10.3390/w13202880

Cite this

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title = "Effective communication for water resilient communities: A conceptual framework",

keywords = "Effective communication, Elaboration likelihood model, Emotional marketing, Marketing communication, Social media communication, Theory of planned behaviour, Water conservation campaigns, Water-resilient communities",

author = "Bakar, \{Mohammad Fahmi Abu\} and Wenyan Wu and David Proverbs and Eirini Mavritsaki",

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year = "2021",

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T2 - A conceptual framework

AU - Bakar, Mohammad Fahmi Abu

AU - Wu, Wenyan

AU - Proverbs, David

AU - Mavritsaki, Eirini

PY - 2021/10/1

Y1 - 2021/10/1

KW - Effective communication

KW - Elaboration likelihood model

KW - Emotional marketing

KW - Marketing communication

KW - Social media communication

KW - Theory of planned behaviour

KW - Water conservation campaigns

KW - Water-resilient communities

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U2 - 10.3390/w13202880

DO - 10.3390/w13202880

M3 - Article

AN - SCOPUS:85119279146

SN - 2073-4441

VL - 13

JO - Water (Switzerland)

JF - Water (Switzerland)

IS - 20

M1 - 2880

ER -

Effective communication for water resilient communities: A conceptual framework

Funding

Keywords

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