@article{666289a050014a6ba00c5490b1cf74d6,
title = "Factors affecting E-Marketing adoption and implementation in tourism firms: An empirical investigation of Egyptian small tourism organisations",
keywords = "E-Marketing adoption, Egypt, Electronic Marketing, Small tourism organizations, Technology Acceptance Model (TAM) and Innovation Diffusion Theory (IDT)",
author = "Hatem El-Gohary",
year = "2012",
month = oct,
doi = "10.1016/j.tourman.2011.10.013",
language = "English",
volume = "33",
pages = "1256--1269",
journal = "Tourism Management",
issn = "0261-5177",
publisher = "Elsevier",
number = "5",
}