TY - JOUR
T1 - Talent management strategies and practices in the age of digital transformation
T2 - Building bridges to successful hospitality organisations in the UK, Greece, and Hong Kong
AU - Kichuk, Aliaksei
AU - Hui, Tracy
AU - Kourtidis, Michalis
PY - 2024/8/31
Y1 - 2024/8/31
N2 - The paper examines Talent Management strategies and practices in the age of digital transformation in 3, 4, and 5-star hotels in the UK, Greece, and Hong Kong. Using a mixed-methods research approach, the study first conducted an online survey with 63 participants from hotels in the countries mentioned above. Secondly, 20 semi-structured interviews were conducted with UK hotel professionals. The results show that hotels that are more mature in digitalisation and digitisation have created a culture of confidence and trust in technology which is conducive to integrating emerging technologies and AI in Talent Management strategies and practices. This is a pilot study that aims to understand the stage in which hotel companies are currently in the digital transformation of TM.
AB - The paper examines Talent Management strategies and practices in the age of digital transformation in 3, 4, and 5-star hotels in the UK, Greece, and Hong Kong. Using a mixed-methods research approach, the study first conducted an online survey with 63 participants from hotels in the countries mentioned above. Secondly, 20 semi-structured interviews were conducted with UK hotel professionals. The results show that hotels that are more mature in digitalisation and digitisation have created a culture of confidence and trust in technology which is conducive to integrating emerging technologies and AI in Talent Management strategies and practices. This is a pilot study that aims to understand the stage in which hotel companies are currently in the digital transformation of TM.
UR - https://www.open-access.bcu.ac.uk/16103/
U2 - 10.33001/18355/IMJCT0816
DO - 10.33001/18355/IMJCT0816
M3 - Article
JO - International Marketing Journal of Culture and Tourism
JF - International Marketing Journal of Culture and Tourism
IS - 6
ER -