Testing and Validating Customer Relationship Management Implementation Constructs in Egyptian Tourism Organizations

Riyad Eid; Hatem El-Gohary

doi:10.1080/10548408.2014.883348

Testing and Validating Customer Relationship Management Implementation Constructs in Egyptian Tourism Organizations

Riyad Eid^*, Hatem El-Gohary

^*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

16 Citations (SciVal)

Original language	English
Pages (from-to)	344-365
Number of pages	22
Journal	Journal of Travel and Tourism Marketing
Volume	31
Issue number	3
DOIs	https://doi.org/10.1080/10548408.2014.883348
Publication status	Published (VoR) - Apr 2014

Keywords

CRM
Customer Relationship Management
Egypt
SEM
critical success factors
developing economies
empirical study
questionnaire
services marketing

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10.1080/10548408.2014.883348

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title = "Testing and Validating Customer Relationship Management Implementation Constructs in Egyptian Tourism Organizations",

keywords = "CRM, Customer Relationship Management, Egypt, SEM, critical success factors, developing economies, empirical study, questionnaire, services marketing",

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AU - El-Gohary, Hatem

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KW - SEM

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KW - questionnaire

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Testing and Validating Customer Relationship Management Implementation Constructs in Egyptian Tourism Organizations

Keywords

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